Andrew Wardlaw, President of LG Professionals Australia, and General Manager of Burnie City Council in Tasmania recently spoke to online engagement specialists, OurSay about the challenge of capturing community feedback at all touchpoints – in particular social media.
With the world changing rapidly, online community engagement platforms are almost essential to the local government sector. However social media forums are not without their pitfalls, and many of our leaders are considering how to maximise the effectiveness of their messaging – and the input received – without getting lost in the distraction.
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